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Growing a business looks simple at first. You take care of your customers, deliver your service on time, and look for ways to reduce your income taxes. Those things matter, but if they are all you focus on, something strange starts to happen. Sales go up, you hire more employees, yet somehow there i...
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Every business owner has made a purchase they later regretted, a truck, a software subscription, or a new hire that turned out to cost far more than expected. That regret usually comes from one thing: making the decision before seeing the full picture. Instead of relying on a quick glance at your...
Price is almost never the real reason a customer says no. If it were, no one would pay $86 for a breakfast buffet when they could scramble eggs at home for $2. Here is the framework that changes how you talk about value with customers, and how you make buying decisions inside your own business. It s...
If you've ever watched Shark Tank or The Profit, you've heard the phrase that makes so many entrepreneurs nervous: "You need to know your numbers." But what does it actually mean to know your business numbers, and why does it matter so much? The answer is probably not what you think, and understandi...
When was the last time you raised your prices? Nothing makes a business owner’s palms sweat more than raising prices, but it is a natural, necessary part of business. Instead of focusing on generating more leads and sales, invest time to learn if you are charging the right price.
- Services are ...
Did you know there are different levels of tax planning? That’s why you may have experienced a tax surprise even though you paid your estimated tax payments.
Here are the main 4 levels of tax planning and how they affect cashflow.
- Â Avoid Penalties
The basic level of tax planning is to calc...
Have you ever wondered who should be involved in the price strategy conversation?Â
Of course, you as the business owner should be involved.Â
But, should your sales team help?
What about your accountant?
You're in the right place...keep reading to learn who should be included in the process an...
Operating a business has its perks including the ability to claim tax deductions. The problem is some of the tax laws actually hurt your business if you do not consider how the law affects every aspect of your business.
 1. Tax law - Owner’s salary is not tax deductible. Owners are not paid thro...
I recently watched a video where a digital marketer shared why he buys so many expensive vehicles and watches. He claimed to have multiple luxury cars.Â
His secret is, every month, his accountant tells him how much money he needs to spend to pay zero taxes at the end of the year. He said he clai...
Money decisions are not limited to the accountants
Business owners and leaders often think accountants are responsible for all the money stuff.
Here’s the truth…the money was spent long before the paperwork made its way to the accountant. It is the accountant’s responsibility to process the pap...
Introduction      Tina’s journey from CPA to HVAC business owner to Business Financial Coach
2:40   Money decisions are made by everyone, everyday…long before the paperwork made it to the account department.
4:20Â Â Â Business training for everyone in your company. Big picture for owner, de...
 Have you ever wondered if you are claiming every tax deduction your business is entitled to?
Watch this short video to learn everything you need to know about tax deductions in less than 15 minutes.
We cover a quick way to determine if the expense is tax deductible or not, so you can legally s...
